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SEO & AI Optimisation

Get found on Google and recommended by AI.

Your customers search online before they call. We get you found on Google and in AI answers, and turn those searches into enquiries.

Trusted by 500+ businesses

Google

4.9/5 on Google Reviews

When you need SEO

Six signs search is costing you customers.

We see these all the time.

Competitors outrank you for the searches that pay

Customers search for what you sell, in your area, and find someone else first. Most never scroll past the first few results.

ChatGPT and AI Overviews recommend someone else

More buyers ask AI tools for a recommendation before they search. If those tools cannot find proof of your business, they name a competitor.

You get traffic but no enquiries

You're ranking for the wrong searches. We go after the ones people use when they're ready to buy.

Rankings dropped after a redesign or migration

Missing redirects, lost page titles and broken links quietly undo years of search equity. It is usually fixable if caught early.

Every lead is paid for through Google Ads

Ads work while the budget runs. SEO builds a position you keep, so the cost of each enquiry falls over time.

You cannot see what your SEO provider does

If you can't tell what you're paying for, something's wrong.

Not sure which of these apply? Run our free AI Readiness Scan in two minutes, or book a free SEO audit and we will show you.

What is included

Everything it takes to get found, in one plan.

One team does all of it. Plans start from $1,000 a month.

  • A free SEO and AI visibility audit before any work starts
  • Keyword and intent research mapped to the searches your best customers make
  • Technical SEO: speed, crawl errors, redirects, schema, sitemaps and Core Web Vitals
  • Content strategy, plus new and refreshed pages written for customers, Google and AI tools
  • Local SEO and Google Business Profile management, kept current every month
  • Authority building: citations, directories and relevant links, with no link farms
  • AI visibility checks across ChatGPT, Gemini and Google AI Overviews for your target queries
  • Proof across the web: reviews, case studies and consistent business details AI tools can cite
  • Rankings, traffic and conversion tracking set up correctly in GA4 and Search Console
  • A monthly report in plain English, plus a strategy call on what we do next

The team you will work with

The growth team behind your rankings.

You'll know who's working on your account, and you can call them.

Andy Crebar, CEO at Wolf IQ

Andy Crebar

CEO

Nathaniel Cousin, Head of Customer Success at Wolf IQ

Nathaniel Cousin

Head of Customer Success

Inah Anunciacion, Growth Manager at Wolf IQ

Inah Anunciacion

Growth Manager

Jannel Salva, Growth Engineer at Wolf IQ

Jannel Salva

Growth Engineer

Meet the whole team on the about page.

Expertise in the platforms that decide whether you get found.

Search, AI assistants, maps, content management, eCommerce and keyword data. We work in these every day.

  • Google
  • ChatGPT
  • Google Maps
  • WordPress
  • Shopify
  • Semrush

What it does for your business

Three things our team ensures.

SEO only matters if it brings in customers. Here's what we look after.

1

Your website is technically strong.

We fix speed, structure and errors first, so Google and AI tools can read your site properly.

The new site has significantly increased our qualified leads and search visibility.

Jaclyn Ford

Assistant to the CEO, Ghost Charters

2

Proof of your business shows up everywhere.

AI tools recommend businesses they can check up on. We give them plenty to find.

It was great to work with a company that was really committed to delivering a good outcome for us.

Finlay Campbell

Analyst, Privatus Capital Partners

3

Customers find content they trust.

We write pages that answer what your customers are actually asking.

Wolf IQ built our organic content engine from 0 to thousands of clicks per month. Their team took complete ownership and delivered results far beyond our expectations.

Cassie Bell

CEO of Butter Insurance

How we do it

From free audit to page one, step by step.

We start with a free audit, then work through four stages. You'll always know what we've done and what's next.

Before we start

A free SEO audit

Every engagement starts here. We review your rankings, technical health, AI visibility and your top competitors, then show you where you stand and the path to close the gap. You get the findings and a quote before any work starts.

  1. 1

    Keywords and intent

    We map the searches your best customers make at each stage of buying, and prioritise by commercial intent, not traffic for its own sake.

  2. 2

    Technical fixes

    Speed, crawl errors, redirects, schema and Core Web Vitals. A technically sound site makes every other SEO dollar work harder.

  3. 3

    Content

    Existing pages are rewritten for relevance. New pages are created for the demand your site is missing. Every page answers a real question.

  4. 4

    Authority and proof

    Citations, reviews, relevant links and consistent business details, so Google and AI tools see a business they can trust and recommend.

Every month

Report, review, repeat

Every month you get rankings, traffic, enquiries and AI visibility in one report, plus a call on what we do next. We double down on what works and drop what does not.

Your options

DIY, a cheap SEO package or Wolf IQ. What you get with each.

They all cost something. The difference is who does the work and whether you can see results.

Feature DIY (plugins and blog posts) Cheap SEO package Wolf IQ
Strategy Guesswork from blog posts and plugins A fixed package, the same for every customer Built from a free audit of your site and your competitors
Technical SEO Limited to what a plugin can flag Reports issues, rarely fixes them Our developers fix it, on your site, as part of the plan
Content Written when you find the time Bulk articles written for volume Pages written for your buyers, Google and AI tools
AI visibility Not covered Rarely covered Tested monthly across ChatGPT, Gemini and AI Overviews
Links and authority Not covered Often low quality or paid link networks Citations, proof and relevant links. No link farms
Reporting Whatever you can read in Search Console Ranking screenshots with no link to enquiries Rankings, traffic and enquiries, plus a monthly strategy call
Cost Your time Low monthly fee, low accountability Quoted after the free audit, with no surprises

Comparing SEO quotes? Get a free audit from us first.

We'll show you how you stack up against competitors. No obligation, and you keep the findings.

Get your free SEO audit

Every engagement starts with a free audit.

We show you where you stand, where your competitors are, and the path to close the gap.

Andy Crebar

CEO

Andy Crebar, CEO of Wolf IQ

Andy and the team at Wolf IQ are the best in the business. Highly responsive, super organised, with excellent monthly reports giving complete peace of mind.

Marcus Gould Director, SP. Property Buyers

The monthly reports are incredibly detailed and the team have been proactive with advice and upgrades.

Petricia Augustus MS Australia

We took the plunge and changed web developers after being with the same people for almost 10 years, it wasn't an easy decision at all! The team at Wolf IQ have impressed us so much in such a short time.

Joseph Bavaro Director, Bird Control Australia

The benefits

What businesses gain from SEO done properly.

Rankings, traffic and revenue gains from our SEO customers, measured in Google Analytics and Search Console. Each one links to the full story.

Park Trek Walking Holidays logo

Park Trek Walking Holidays. Walking holidays, Melbourne

+150%

Page 1 keywords

+164%

Organic sessions/mo

Before: A 2015-era site with meta titles that missed the high-intent searches customers use, plus 404 errors and a slow desktop score.

What we did: Technical clean-up, FAQ content and schema for AI answers, and ongoing SEO management. Desktop PageSpeed went from 54 to 99.

Read the case study →
Bird Control Australia logo

Bird Control Australia. eCommerce, NSW

+28%

Purchase revenue

+15%

Order count

Before: Search traffic arrived, but core categories were buried in menus and bot traffic hid what was really working.

What we did: A homepage rebuilt around what searchers wanted, plus clean tracking. Organic traffic held and converted into more revenue.

Read the case study →

We took the plunge and changed web developers after being with the same people for almost 10 years, it wasn't an easy decision at all! The team at Wolf IQ have impressed us so much in such a short time. They refreshed our website and their turnaround on any issues or concerns we have had has been almost instant. They are right on the ball and we feel as though we are in great hands! Ava is a delight to work with and Andy and Joel have also been incredible.

Joseph Bavaro Director, Bird Control Australia

Butter Insurance logo

Butter Insurance. Travel insurance, Sydney

+1.2K

Monthly organic clicks

13x

Organic traffic in 90 days

Before: A strong brand that did not rank for high-intent travel insurance keywords.

What we did: Keyword strategy, technical optimisation and a publishing system that powered a content engine.

Read the case study →

Wolf IQ built our organic content engine from 0 to thousands of clicks per month. Their team took complete ownership and delivered results far beyond our expectations.

Cassie Bell CEO of Butter Insurance

Johnny Gio’s Pizza logo

Johnny Gio’s Pizza. Pizza delivery, Sydney

3x

More visibility, more pizza orders

#1 in AI

For queries like 'best Sydney pizza delivery' (tested June 2026)

Before: Rapid expansion across new locations, with no scalable way to win local search for each store.

What we did: A fast rebuild with store pages built for local search. Organic keywords tripled.

Read the case study →

Wolf IQ helped us create a website that better reflects the Johnny Gio's brand and gives us a scalable platform as we continue to grow. The new site has made it much easier to launch new store pages and provides a strong foundation for our ongoing digital and SEO strategy.

Carly King Marketing Manager, Johnny Gio’s Pizza

Google

4.9/5

5 reasons to choose Wolf IQ

  1. 1

    Real Business Understanding

  2. 2

    Expertise Without the Tech-Speak

  3. 3

    Help When You Need It

  4. 4

    A Website That Works

  5. 5

    Proactive Ongoing Care

Read more reviews

Solutions grounded in the business

Responsive with intelligent solutions that demonstrate a deep understanding of our business - I look forward to continuing to work together.

Carly King

Marketing Manager, Johnny Gio's Pizza

Advice that puts your interests first

Heath is refreshingly blunt in a market sector that traditionally rewards self interest over client needs. Speaking as an experienced and very jaded IT Manager, Wolf IQ is, quite simply, a relief.

Brad Wylie

IT Manager, Fineline Print & Copy

Nothing is too hard

Always prompt and reliable, nothing is too hard. Their consistency and attention to urgent matters make all the difference.

Mel B.

Marketing Manager, The Envest Group

Built on the vision, then improved it

Built on and improved the vision I had for my website. They really take the time to get to know you and your business so that they can help you grow your business.

Brendan McGovern

Director, RedoHealth

Proactive with advice and upgrades

The monthly reports are incredibly detailed and the team have been proactive with advice and upgrades.

Petricia Augustus

MS Australia

Built to capture leads

Heath took the campaign brief and created a distinct interactive landing page that functions well and captures leads as intended. Very professional and delivered on time.

Jason Rayment

Director, Smart Hearing Solutions

The full Wolf IQ team in branded hoodies, arms out
Andy Crebar on the plywood steps at the Wolf IQ office
Two Wolf IQ team members mid-conversation in the Manila office
Andy Crebar and Heath smiling outside a sandstone building
The full Wolf IQ team lined up for a group photo in front of a whiteboard
Andy Crebar presenting to the team in front of a projector screen
Four Wolf IQ team members outside the Manila office, relaxed and smiling
Andy Crebar and Mercelo in Wolf IQ hoodies, grinning in a phone selfie
Andy Crebar speaking to a full room at a Wolf IQ team event
Andy Crebar and Nathaniel Cousin smiling together in a selfie at the office
Members of the Wolf IQ Manila team grouped together, smiling at the camera
Andy Crebar standing with arms crossed, listening during a team discussion

Frequently asked questions

Everything people ask before they start SEO.

Can't see your question? Ask us.

How much does SEO cost?

Our SEO plans start from $1,000 a month. The final price depends on your market, how competitive your keywords are and how much content and technical work the audit uncovers. You get a written quote after the free audit, before you commit to anything. See our pricing page for how SEO fits with our website plans.

How long does SEO take to show results?

Most businesses see movement in rankings and traffic within three to six months, with stronger results at six to twelve months. Technical fixes can show sooner. The timeline depends on your starting point, your competitors and how much content is needed.

What happens in the free SEO audit?

We review your rankings, technical health, Google Business Profile, AI visibility and your top competitors. Then we show you where you stand, where competitors are ahead, and the path to close the gap, with a quote for the work.

Do you guarantee first-page rankings?

No. Nobody controls Google, and any agency that guarantees rankings is guessing or gaming the system. We commit to a clear plan, transparent reporting and focusing on the metrics that matter: qualified traffic, enquiries and revenue.

What is the difference between SEO and Google Ads?

Google Ads puts you at the top of the results quickly, and stops the day the budget stops. SEO builds a position you keep. Most businesses that can afford both run Ads for enquiries now and SEO to bring the cost of each enquiry down over time.

What is AI optimisation (GEO) and do I need it?

It makes your business easy for ChatGPT, Gemini and Google AI Overviews to find and recommend, and we build it into every plan. See AI search optimisation.

Is there a minimum term?

Yes. SEO plans have a six-month minimum term, because SEO compounds over months and the first results take time to build. You own everything we create: content, pages and your Google Business Profile stay yours.

What will I see in my monthly report?

Rankings for your target keywords, organic traffic, enquiries and conversions, AI visibility for your key queries, and what we did and plan to do next. It is written in plain English, and we walk you through it on a strategy call.

Do you do local SEO and Google Business Profile management?

Yes, including Google Business Profile management, location pages, reviews and citations. See local SEO.

Do I need a new website before starting SEO?

Usually not. We work with your existing site in most cases, fixing what is there and adding what is missing. If the audit finds problems a rebuild would solve faster, we will tell you plainly.

How do you protect our rankings during a redesign?

We map every old URL to its new home, carry your SEO across and monitor after launch. See SEO migration.

Do you write the content?

Yes. Our team writes new pages and refreshes existing ones, built around the questions your customers ask. You review everything before it goes live.

How do you build links and authority?

Through citations, industry directories, reviews, case studies and relevant editorial links. We do not buy links or use link networks, because they put your rankings at risk.

Do you work with businesses outside Sydney?

Yes. We manage SEO for customers across Australia. Local campaigns are built around your market, and national campaigns around your audience, wherever they are.

Can you take over SEO from another agency?

Yes. We start with the free audit, check what has been done, fix anything risky and build a plan from there.

What do you need from me to get started?

Your website address and a 30 minute conversation about your goals. We run the audit before the call and walk you through what we found.

Start with a free SEO audit.

We will show you where you stand on Google and in AI answers, where your competitors are ahead, and what to fix first.

Get your free SEO audit
Trusted by 500+ businesses

Trusted by 500+ businesses

Get your free SEO audit