Website Care Case Study for Grantham Buyers Agents
Grantham Buyers Agents
Grantham Buyers Agents is a boutique Sydney buyers agency with offices in Crows Nest and Double Bay, helping clients buy, sell and lease residential and commercial property.
Director Dan Grantham was ready to take new services to market and wanted his website to show why clients choose Grantham.
Wolf IQ moved the site to managed hosting on a 24-month Pro Care Plan, then tidied the technical SEO and added new service and suburb pages.
- mobile PageSpeed
- 97/100
- mobile PageSpeed
- desktop PageSpeed
- 100/100
- desktop PageSpeed
Industry
Property & FinanceLocation
Crows Nest & Double Bay, NSW
Objective
Give Grantham one partner to look after the website and help it grow in search.
Outcome
Mobile PageSpeed went from 56 to 97 and desktop from 60 to 100, with new suburb pages live across Sydney.
Context
Dan Grantham has been a buyers agent for eight years and has run Grantham Buyers Agents for five. His team of three buyers agents and an office manager is focused on clients, so Dan wanted a partner to look after the website.
The opportunity:
- Dan wanted the site to build trust and show Grantham's points of difference. In his words, "a lot of it's been building trust and demonstrating our points of difference and giving it a brand recognition that people can resonate with and that's something that you guys have helped immensely with."
- Dan had new services to take to market and wanted them presented clearly online.
Solution
- Managed hosting: moved the site to Wolf IQ's managed hosting, live at the end of July 2026.
- Speed: tuned caching and file optimisation in about an hour of included support, lifting mobile PageSpeed from 56 to 97 and desktop from 60 to 100.
- Sitemap and schema: removed duplicate archive pages from the sitemap and updated the organisation schema, validated with no errors.
- Search Console: connected the new sitemap, removed a former team member's page from Google and asked Google to re-index key pages.
- URL structure: merged two regions with 301 redirects, and renamed 11 property URLs so they no longer compete with the suburb pages, with the old links redirected.
- New pages: a services hub with four service pages, audience pages such as Prestige, Families and Empty Nesters, and 32 suburb pages, each with its own title and heading.
- Email and security: set up SPF and DKIM so website form emails reach the inbox, and fixed a TLS issue that stopped Dan's content tool connecting to the site.
- Ongoing care: proactive WordPress and plugin updates, fixes and monthly reporting under the Pro Care Plan.
Results
Mobile PageSpeed 97, up from 56. Desktop PageSpeed 100, up from 60.
- Over 30 suburb pages live, each with its own heading and search title.
- A services hub and four service pages live, with FAQs, testimonials and key statistics.
- A clean sitemap and error-free organisation schema, with the sitemap connected to Google Search Console.
- On his plan, Dan says: "the care plan that you've got me on is exactly what I need for my business."
- On support response times, Dan says: "I don't think I've waited for any of your staff for more than like two hours ... during business hours ... which is pretty amazing."
Grantham now has a fast, well-maintained website looked after by one team, ready for the next stage of search growth.
“They run a tight ship. They run a good operation ... business owners I know are really time poor ... you need someone you can rely on and you can trust and I think that comes through consistency and reliable communication.”
What's next
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