+65% more website traffic from a premium urology experience

Northern Urology Specialists is a leading clinic dedicated to providing expert urological care across multiple locations.

Dr Kris Rasiah and his team sought to modernise their brand and materials, both online and offline, to better reflect their professionalism and enhance patient engagement.

The goal was to create a cohesive, contemporary identity while improving accessibility for patients.

Objective

Modernise branding, website, and offline materials across two locations to improve accessibility, search visibility, and professional presentation.

Outcome

Local search visibility rose 65%; full signage and digital updates delivered within a week, enhancing recognition and trust.

Context

Northern Urology Specialists partnered with Wolf IQ to revamp their online presence and boost visibility across multiple clinic locations.

They needed a fast turnaround, unified branding, and local SEO enhancements to attract more patients through search.

Wolf IQ was engaged to deliver:

Custom Branding & Design
Professional Photography
Multi-Location SEO Setup
Google Business Profile Optimisation

Solution

Wolf IQ modernised Northern Urology Specialists' online presence to enhance patient engagement and visibility.

This included:

Creating cohesive branding, a new logo, and professional photography to establish a strong identity
Designing and developing a website to improve patient accessibility and experience
Setting up Google Business Profile and optimising for search engines to boost local search visibility
Implementing an online enquiry system and analytics to streamline patient communication and monitor performance
Producing print materials such as letterheads, consult pads, and business cards for consistent branding
Designing new signage to improve clinic visibility and patient recognition
Securing representation on relevant industry websites to enhance credibility and extend outreach

These efforts strengthened Northern Urology Specialists’ brand presence and fostered greater trust among patients, both online and offline.

Results

Wolf IQ’s expertise brought outstanding results for Northern Urology Specialists. Local search visibility improved by +65%, attracting more patients to their clinics.

In just 1 week, the team delivered branded signage designs, establishing a modern and professional appearance across both locations.

The newly designed website, paired with SEO optimisation and Google Business Profile setup, elevated their online presence, while refreshed print materials and professional photography solidified their credibility and branding.