+70% increase in engagement for leading doctor's website

Dr Pritpal Singh is a highly regarded Ophthalmologist practising in Sydney’s West, specialising in the treatment of complex eye conditions.

He required a website that visually demonstrated the conditions he treats and provided educational resources for current and future patients.

The goal was to enhance patient understanding, improve engagement, and streamline referrals through accessible digital tools.

Objective

Develop a visual-first website with education tools and simplified referral pathways to engage both patients and GPs.

Outcome

Patient engagement rose 70%; new visual tools and features were launched three weeks ahead of schedule, improving understanding and referrals.
Context

Dr. Pritpal Singh partnered with Wolf IQ to relaunch his website with a stronger focus on patient education and referral support.

He needed an engaging platform that could explain complex eye conditions clearly, while strengthening trust with new patients and medical professionals.

Wolf IQ was engaged to deliver:

  • User-Friendly Website Design
  • Patient Education Resource Integration
  • Referral Process Simplification
  • Interactive Visual Tools for Medical Conditions
Solution

Wolf IQ transformed Dr Pritpal Singh’s online presence to better educate and engage with patients and medical professionals.

This included:

  • Designing and developing a user-friendly website to serve as an informative platform
  • Implementing an online enquiry system and analytics to streamline communication and monitor engagement
  • Creating an online referral letter feature for GPs and medical referrers to simplify the referral process
  • Developing a visual tool to illustrate the effects of certain eye conditions, enhancing patient understanding

These updates strengthened patient education, streamlined the referral process, and elevated Dr Singh’s professional image.

Results

Wolf IQ’s expertise achieved measurable results for Dr Pritpal Singh. The creation of visually engaging features for patient education was completed 3 weeks ahead of schedule, offering an innovative way to illustrate the effects of various eye conditions.

Patient engagement increased by +70%, highlighting the success of the educational tools and resources integrated into the website.

The streamlined referral process and accessible information strengthened connections with both patients and medical referrers, solidifying Dr Singh’s reputation as a leader in Ophthalmology

ONGOING SUPPORT

Wolf IQ continues to support Dr Pritpal Singh with ongoing website support and digital presence management.

Interested to see if we could help you too? Here is what you can expect.

Free Review and Audit

We'll complete a free review to uncover website performance issues, security gaps, and quick wins to immediately improve your website.

Online Growth Blueprint

We'll share the growth opportunities that we're seeing in your industry and outline how to get you found by more of your target audience.

Transparent Website Proposal

If we're 100% confident that we can grow your business online, we’ll share a detailed proposal with clear scope, timelines and deliverables.

Schedule your Free Strategy Session