How a specialist clinic modernized their website, brand and patient experience

Sydney Hills ENT Clinic is a leading medical practice specialising in comprehensive ear, nose and throat care for adults and children.

Recognised for their expertise and commitment to patient well-being, they provide advanced treatments and personalised care.

To maintain their established reputation, Sydney Hills ENT Clinic sought to refresh their brand and modernise their patient engagement tools.

They aimed to enhance their referral network, streamline new patient onboarding, and ensure their marketing materials reflected their professional standard.

Objective

Refresh brand identity and digital systems to streamline referrals, improve onboarding, and better reflect the clinic’s high standard of patient care.

Outcome

Thousands of new patients onboarded via digital tools; onboarding delays reduced and reputation strengthened through updated branding and referral materials.

Context

Sydney Hills ENT Clinic is well established in their space. They reached out Wolf IQ to help modernise their brand, website and print collateral and make it more dynamic and fresh.

Sydney Hills ENT Clinic needed a system to manage new patients and to ensure their referral network remains engaged.

The deliverables from Wolf IQ were:

User Experience (UX) Mapping
Branding refresh and collateral
Website Redesign
WordPress Development

Solution

Wolf IQ was able to revamp Sydney Hills ENT Clinic brand and patient management tools.
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This included:

A completed brand refresh and professional photography
Updated and evolutionary website design and development
Launching new patient referral marketing material
Delivering a new patient onboarding system to capture all patient details online
Equiping themselves with new printed material including letterheads, referral pads, document holders and business cards

All of this led to a significantly stronger brand reputation and paitent trust for Sydney Hills ENT Clinic.

Results

Wolf IQ’s solutions delivered measurable impact for Sydney Hills ENT Clinic. They have onboarded 1000's of new patients via their online new patient referral platform.

The streamlined onboarding system boosted patient success rates by decreasing on-site delays, improving intake efficiency and overall patient satisfaction.

The refreshed brand and updated print materials enhanced their professional image, while the modern website attracted more visitors and improved patient accessibility.