Web Design Case Study for Frazis Capital
Frazis Capital
Frazis Capital Partners, a Sydney-based fund manager focused on identifying the world’s most innovative and high-growth companies, partnered with Wolf IQ to modernise their digital presence.
With a need to improve site speed, investor trust, and long-term search visibility, they required a scalable Webflow website that would support performance reporting, content publishing, and SEO growth.
Wolf IQ delivered a fast, investor-friendly platform built for financial services, aligning technical foundations with long-term marketing goals.
Service
Web Design & Care Plan
Industry
Finance
Location
CBD, Sydney
Objective
Frazis Capital Partners needed a fast, secure Webflow website that aligned with investor expectations, supported scalable content publishing, and enabled long-term SEO growth.
Outcome
The revamped Webflow website reflected Frazis Capital’s high-growth investment strategy, elevated their professional digital presence, and increased organic search traffic by 58% within six months.

Context
Frazis Capital Partners is a performance-driven investment firm based in Sydney, known for its bold investment strategy and active engagement with clients.
They needed a digital partner who could modernise their site infrastructure, streamline ongoing content publishing, and build in long-term scalability, all while maintaining professional, investor-grade design integrity.
After searching for a Sydney web agency with experience in web design, SEO, and compliance-aware development, they selected Wolf IQ to lead the transformation.
The goal was to support investor communications while driving long-term growth through online visibility and search discoverability.
Wolf IQ’s deliverables included:
- UX mapping and site architecture tailored for investor navigation
- Webflow development with performance-first infrastructure
- Structured SEO implementation to improve rankings and indexing
- Google Search Console and analytics setup for long-term visibility
- Technical optimisation to reduce load times and improve Core Web Vitals
Solution
Wolf IQ delivered a comprehensive website revamp for Frazis Capital Partners, built to improve speed, usability, and investor engagement while supporting long-term SEO growth.
The project involved a full migration to Webflow, giving the Frazis team a clean, modern platform that was easy to manage and visually aligned with their brand.
The site architecture was restructured to guide investors through key content, while behind the scenes, Wolf IQ implemented technical SEO improvements and tools to support lead capture and investor communications.
This included:
- Migrating the website to Webflow with a modern, responsive design and improved performance
- Building a custom CMS to allow the team to easily manage content, blog posts, investor updates and media coverage
- Enhancing the investor funnel with email capture and CRM integration for streamlined lead management
- Optimising the site for mobile experience, accessibility and clean navigation across all screen sizes
- Implementing technical SEO best practices to improve crawlability, indexing, and organic search performance
- Providing ongoing website support to maintain performance, security, and digital visibility
These updates helped Frazis Capital deliver a more professional, scalable online presence while giving their team full control over publishing and investor engagement.
Results
Wolf IQ’s expertise delivered exceptional outcomes for Frazis Capital Partners:
- Achieved a 58% increase in organic SEO traffic within six months
- Improved indexing and visibility of key investment strategy pages
- Reduced site load times and improved mobile performance
- Enabled faster publishing of blog posts, investor updates and media coverage
- Strengthened brand credibility with a clean, modern digital presence
The streamlined Webflow website, built with a custom CMS and supported by technical SEO enhancements, positioned Frazis Capital for scalable content growth and stronger search performance.
Wolf IQ continues to provide SEO support to help maintain visibility and optimise ongoing content efforts.
“We knew we needed to do an overhaul - but constantly postponed it due to the time and cost we thought it would take. They did a complete website overhaul for us in a couple of weeks and migrated us to a new platform. Their team knew their stuff, were fast getting moving, and massively helped us elevate our brand.”
Michael Frazis
Founder
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